28 Jul Top of Page Content – SEO
Valuable Header Tags, H1,H2,H3,H4,H5
Since Google became the dominant search engine, these basic HTML tags have been used to help Google determine the importance of that content on the, and that page in the search results. It used to have a much more important role in SEO, but should still be a consideration. Make sure each page has an <H1>, which should always end in </H1>. If you are using a WordPress theme, many of these themes have pre-built SEO tags as part of the theme. That is why it is important to view your HTML and search for the <H1> to make sure it is each page. You can also go with the H2, H3, H4 or H5 tag. They are also used by Google, but H1 is the most important.
This excerpt is from 113 Guerilla Marketing Techniques, Actional Tips, Tricks and SEO Hacks by Dan Gudema of SEO Turbo Booster.