08 Aug External BackLink Building SEO
External BackLink Building SEO
While backlinking is not my explicit personal expertise, I can give you 20 years of working with backlinks and what I have learned. Some of the best backlinks are on websites with the most authority with Google possible. That means if you could somehow have a link on Amazon.com, Google.com, or an Apple.com, that is the absolute best. What also is important is that the number of different site links can be critical. I spent time managing Whois.net, a site with over 2 million visits a month, and you would think that Whois.com would be higher on searching for “Whois” because of the .com extension. However, Whois.net had something like 20,000 backlinks to Whois.net and that was something no competitor could overcome. It can be a major battle, but age and backlink volume are difficult to overcome. But the key to overall external backlink building is both being standard and creative and working hard on getting the best backlinks. Some of the easier to acquire backlinks come from doing things like being a speaker at conferences or doing a guest appearance on a panel. Make sure if you are doing these gigs, both in-person and virtual, that the backlink url always points to your website, or you would have wasted your energies in terms of SEO.
This excerpt is from 113 Guerilla Marketing Techniques, Actional Tips, Tricks and SEO Hacks by Dan Gudema of SEO Turbo Booster.