19 Aug Building Backlinks on Meetup and Eventbrite
Building Backlinks on Meetup and Eventbrite
While Covid-19 set back events significantly, I’ve always used my Meetup and Eventbrite web pages as one of the strongest backlink pages I can control. I would look at Meetup and Eventbrite somewhat as Social Media – like systems. Yes, they are for event management, but as far as content is concerned, they are major ways to embed links to your website, and similar to social media, they don’t have specific limitations on placing a URL into a Meetup page for instance. And that is just what you do on Meetup. You have events, but you can also create pages. Those pages can have very detailed and long-winded text and content with backlinks. The biggest distinction between Meetup and Eventbrite has been that Meetup has a community. Community means people can chitchat and communicate with each other. Meetup also is meant for a long term place for users to gather and commune, while Eventbrite is strictly about the event. Don’t under-estimate the SEO power of these mega-event systems. Before Covid-19 and after, the links and SEO power of Eventbrite, as well as Meetup, were unparalleled on the internet for events. Google’s Search Engine loves events. And why does Google love events so much? Because of the 2 big elements in events: location, and timing. Google’s AI loves to move things up that are local to you and the timing on them is close to the near future.
This excerpt is from 113 Guerilla Marketing Techniques, Actional Tips, Tricks and SEO Hacks by Dan Gudema of SEO Turbo Booster.