Hacks

Image Alt Tags Image alt tags provide “alternative” text for elements like images and links.  Most website builders and web agencies ignore alt image tags because it takes time and energy to fill them in and the website building game is about reducing time and energy,...

Valuable Header Tags, H1,H2,H3,H4,H5 Since Google became the dominant search engine, these basic HTML tags have been used to help Google determine the importance of that content on the, and that page in the search results.  It used to have a much more important role in...

Canonical Tag This is a special tag that tells Google if this page is the primary page to crawl or if it is a copy of another page.  It is more important than people really understand, as it can determine if Google should ignore the page....

Meta Description Word Optimization Moving around your keywords to get the best ones in the front of the meta description is important. Taking some hidden words at the end of the description and moving them up to front can be important.  Also, consider adjectives like “Best”...

Longitud de la meta descripción Por SEO Es importante utilizar todos los caracteres permitidos por Google en los resultados de búsqueda. El máximo de visibilidad ahora es de 152 caracteres para escritorio y 120 para búsquedas móviles. A menudo experimento con Yoast para encontrar una longitud...

 Meta Description Length It is important to use every character allowed by Google in your search results.  The max for visibility is now 152 characters for desktop and 120 for mobile searches. I often experiment with Yoast to find an optimal character length.  Being too long...

Yoast Meta Description Issue If you use Yoast in WordPress and don’t add a unique page description, it will not display any meta description and will revert to the first lines on each page.  So you need to make sure the Meta Description gets filled in...

Page Title Length Obviously you are limited to the max length on Google results.  So make sure you get as close to 70 characters as possible without going over or it will physically be cut off on results. You may want to use the Yoast tool...

Meta Description This is a short description of the web page.  If you don’t add this, Google will just use the first lines it finds in your web page content.  This is your value proposition line when people are searching on Google. The title catches a...

Optimized Page Title This is the title of a web page.  Rewriting each page title to optimize for SEO is important for the uniqueness by Google.  This is the most important piece of information that Google will use to determine where your search results show up...